In 2011, Cisco, the largest network device, entered the small business market with less than 100 people.First of all, the switch, router, wireless LAN AP, NAS, etc. will be put in, and it will be expanded in order.
New products developed from Ichi for small business users
Speaking of Cisco, the image of a product for large companies and telecommunications businesses is strong.The reliability, functions, and above all the achievements were Pikaichi, but the price was slightly higher, and the setting and operation were a bit high for beginners.Mr. Maekawa, who is in charge of small business marketing in Cisco, said, "We have also sold low -end products for enterprise, such as Catalyst 2960 and Cisco 800, as small business products, but some of them have some customer needs.It is also true that there were parts that did not match. "
Cisco Systems Joint Company Partner Marketing Small Business Marketing Manager Mitsuru Maikawa
Companies in small business fields with less than 100 people tend to emphasize prices and speeds, because there are no strategic IT plans because of the absence of administrators.However, as a result of the introduction of low -priced personal products, it may not only complain in terms of performance and function, but may also suffer actual damage such as data loss, disability of equipment, and information leakage.。On the other hand, the sale of commoditized products for sales partners was difficult to make money, and it was difficult to differentiate from the peers.Cisco's small business products were working directly on these issues.
This time, four products for small businesses bearing the "Cisco Small Business" brand are switched, NAS, wireless LAN AP, and router.Of these, there are three types of switches: unmarked, smart, and managed.Although it is not as rich as enterprise products in terms of function, "we have a wide lineup from 5 ports to 52 ports, and also provides QOS and IPv6 compatible with audio and videos" (Product Management Akira Hirano).Mr.), there is no cheapness like a product for individuals.In addition, we have a single band high -performance wireless LAN AP, a desktop type NAS with three models of 2/4/6 bay, and a broadband router corresponding to Gigabit.It is possible to build it completely.
Cisco Systems Joint Company Product Management Akira Hirano
Regarding the product, Mr. Maekawa said, "It is a product developed from the chip level for small businesses, not the improvement of existing products. Based on architectures that have a good and sufficient function and performance, and continue to create investment effects for several years.I am. "
Cisco Small Business Support Center (SBSC) Phone: 0120-916-326 (03-6908-7148) E-mail: SBSC-JAPAN-ENDUSER@CISCO.COM reception hours: Weekdays 9-18:00 (excluding Cisco -designated holidays) URL: http: // www.Cisco.com/jp/go/sb/
(Next page, switch from 6800 yen, support window specializing in small business)
